Florists Flower-Bomb Philadelphia Town Square With Flowers From Canceled Events

Florists decide thousands of flowers from canceled events shouldn’t be thrown away

Florists in Philadelphia decided there had to be a better way.

When four major floral companies had big events canceled because of the coronavirus shutdown, they banned together to repurpose the flowers.

To share the beauty.

To brighten folks day.

DFW Event Design owner Katie Robinson led the charge.

This is just one of the installations florists in Philadelphia created in Rittenhouse Square with flowers from events that have been canceled because of the coronavirus quarantines.
This is just one of the installations florists in Philadelphia created in Rittenhouse Square with flowers from events that have been canceled because of the coronavirus quarantines.

She told PhillyMag.com, ““I went into our warehouse and said, ‘What if we just flower-bombed Rittenhouse Square?”

Rittenhouse Square is one of the most popular town squares in the city.

Then she reached out to Pennock Floral, DVFlora and Fabufloras Design to help out.

Four florists came together to flower bomb a popular town square in Philadelphia using flowers from canceled events.
Four florists came together to flower bomb a popular town square in Philadelphia using flowers from canceled events.

They decorated six urns around the perimeter of the park.

They spiffed up a giant lion statue.

They did a whole number around the center fountain.

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Yesterday was a truly special day filling the lives of many with colorful springtime florals. Many of these flowers were scheduled to be used for events and weddings over the next few weeks 🌸🌸. We were willing and able to share our craft of floral design and fresh cut flowers with the pedestrians out for a stroll. Tears were shed, smilies were bright, and air hugs were shared. We are humbled by the overwhelming impact this had on our community and hope homes are filled with our flowers to remind us all that there is beauty and growth amidst this truly difficult time. Much love from us at @dfweventdesign @fabufloras_design @dvflora @pennockfloral @flowers_by_tino @marleeirene @reneetucci @melsita_torres 🌸🌸🌸 we will get through this with love for one another, from a social distance of course ✌️

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And then they left out buckets of leftover flowers for folks to take home.

‘These are all flowers from weddings, corporate events … anything that could have been going on in the next week or so. Unfortunately, those events can’t happen. We would rather make everybody smile today than throw them out.’

Katie Robinson, DFW Event Design/Flower Bomb Instigator

Struggling with all the bad news out there? You might want to check out my TEDx Talk:

“How To Watch The News & Get Inspired”

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Florists Flower-Bomb Philadelphia Town Square With Flowers From Canceled Events

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